The company had successfully carried out the business plan established in 2011. Sentica and the key owners perceived, that it was the right time to liquidate the return on investment and to sell the Company’s majority stake to the next entity.
During the business reorganization in 2011, we acted as advisor for the Tuomaala family, and very closely monitored the company’s development after the reorganization. As we were later identifying potential buyers and investors, we recognized Adelis Equity Partnes as a strong potential candidate to support the company’s further growth, especially due to Adelis’ strong knowledge of the retail field, their successful international resources and internationalization skills.
We presented Puuilo to Adelis and our view on its development possibilities, after which we started collaboration with Adelis in order to implement a transaction. We acted as Adelis’ financial adviser, responsible for various areas of the transaction.
Puuilo and its new owners intend to further accelerate the department store chain’s growth in Finland and to possibly expand its operations to the other Nordic Countries. Markku Tuomaala, CEO of Puuilo and the person with the largest ownership of the company, commented on Puuilo’s future plans: “We have experienced strong growth within the past few years and developed from a local player to a nation-wide operator.
We see our collaboration with Adelis as a natural step, as Adelis provides us with a strong sparring partner and company management skills that contribute to our ability to continue implementing our growth strategy. Our goal is to double the amount of our stores in the coming years. The next new store will be opened in Oulu as soon as in early 2016.”